Amplifying your research with the University's help: Media, Pursuit, podcasting and other platforms

Room 231 (Small Collaborative Learning Space), Level 2, Learning and Teaching Building, The University of Melbourne, 250 Princes Highway, Werribee


So, you’ve got some interesting research findings, a paper is soon to be published or you’re thinking: people just need to know about this! How do you get your research into the news and why should you? How can you raise your academic profile? Learn about Faculty and central University communication tools and services. The session will cover: how to use the news media and why, University and Faculty processes and support for creating newsworthy research stories, media training, media release creation and distribution (Newsroom), interview coordination, working with Pursuit, social media tips and University podcasting.

Following this session, lunch will be available for Research Week attendees.

Bus transport from Parkville to Werribee will be available for attendees. Please reserve your seat here.

Presenters: Imogen Crump and Lucy Powell

Imogen Crump, Editor, Pursuit: Imogen Crump started her journalism career in Brisbane before moving to the UK, where she worked for the BBC as a journalist and producer based in London, the US and the Middle East. She has been the Editor of Pursuit since joining the University in 2017. Previously, Imogen was the Executive Producer of Current Affairs at the ABC's Asia Pacific News Centre, responsible for radio and television programs broadcast on ABC News24, ABC1 and Radio Australia – including The World and The World This Week.

Lucy Powell, Media Manager: A highly skilled communication professional, Lucy Powell has extensive experience in corporate communications, external relations and reputation management. Prior to joining the University, Lucy co-owned PR firm, Perception PR & Marketing in Christchurch, New Zealand, before taking on the role of Senior Consultant at Porter Novelli Australia. During her career, Lucy has also managed corporate communications for multi-national technology company, Microsoft NZ, led communications at Auckland International Airport and worked in North America for Air New Zealand and Tourism New Zealand.